An event rental company
Selling mini golf, giant games, and carnival rentals to whoever books first. Competing on equipment with Triangle Lawn Games, Roman Greens, and Putt Denver. Pricing invisible. Cases studies missing. Outcomes implied.
A clearer story. A signature program. A rebuilt website. A grant pipeline that pays for the rebuild. All delivered as one connected system.
You spent 17 years inside Denver Public Schools and Cherry Creek before founding Rent-A-Theme. You bring 10,000 life-size Legos into a senior community and watch grandkids show up because they want to play. You design every experience to keep older adults cognitively sharp and emotionally connected, with younger people in the room beside them. You fund corporate brand activations for Toyota and Kaiser. You do all of this with the operational rigor of a destination management partner.
Your current site reads like a party rental catalog. It does not say any of the above.
“I want it to look elegant and upscale. I have tough skin. I’m not attached to it. I do like my colors and my logo.”Tonya Milligan, founder
One sentence change in positioning unlocks every other lever.
Selling mini golf, giant games, and carnival rentals to whoever books first. Competing on equipment with Triangle Lawn Games, Roman Greens, and Putt Denver. Pricing invisible. Cases studies missing. Outcomes implied.
Selling outcomes to schools, senior communities, and corporate brands. Anchored by Grandfriends Play Days, the only intergenerational play program in the state. Funded by sponsors and small business grants. Priced at the premium tier with the data to defend it.
R.A.T.E. is an S-Corp, not a 501(c)(3). The whole proposal is built around small business grants, BIPOC and woman-owned grants, DBE set-asides, and corporate sponsorships. No donation language. No 501c3-only foundations pursued directly. Foundation pathways like Eisner and AARP are unlocked in year two via a fiscal sponsor partnership (Bessie's Hope or a 501c3 senior community).
A class of students visits a senior community for two hours of facilitated play. Five accessible stations. One afternoon a senior and a student will both remember.
Pairs of one student and one resident play together. Accessible tees. Seated play option. The team scorecard, never individual.
Floor-scale Connect Four, Yahtzee, or a custom board. Residents who cannot stand call moves from a chair. Students execute on the floor.
Mixed-age teams build to a prompt. “Build something from your childhood neighborhood.” Teams share what they made.
Students interview residents using prompt cards. Each student writes one quote on a card. Cards become a takeaway gift for residents.
A polaroid of each pair. One sentence answering “what surprised you today?” A photo each goes home with.
The same afternoon produces a school case study and a senior community case study. Both feed the next 12 events.
Provides the space and recruits residents. Receives a free 2-hour event with measurable wellbeing outcomes, professional photos, and a written case study.
Sends 15 to 25 students. Receives a free experiential trip with no transportation cost barrier and a takeaway every child can show their family.
Funds the day at $1,500 to $5,000. Receives brand placement on every station, photos and video, a finished sponsor packet ready for their channels.
If R.A.T.E. hits 4 of 5, the program is repeatable. The same playbook then runs at any senior community + school + sponsor combination across Colorado.
Pulled directly from your existing logo, colors, and hero image. Rebuilt with movement, outcomes-first messaging, and a Grandfriends program page nobody else has.
Built using a reusable Easley Labs grant-finder system. Pointed at your client profile. Output below is your first 90 days.
| # | Target | Type | Amount | Status |
|---|---|---|---|---|
| 1 | Amber Grant (women-owned) | Small biz grant | $10K monthly + $25K annual | Apply now |
| 2 | Comcast RISE (BIPOC small biz) | Cash + tech/marketing | $5K + services | Apply now |
| 3 | Toyota (warm relationship) | Sponsorship | $1.5K to $5K per event | Sponsor outreach |
| 4 | Kaiser Permanente Colorado | Sponsorship | $2.5K to $10K per event | Sponsor outreach |
| 5 | Hello Alice (multi-program) | Small biz grants | $5K to $25K per program | Apply now |
| 6 | Tory Burch Foundation Fellowship | Women entrepreneurs | $5K + $100K capital network | Next cycle |
| 7-22 | Goldman Sachs alumni network, IFundWomen, Cartier Women's Initiative, Children's Hospital Colorado, UCHealth, Xcel Energy Foundation, DPS Foundation My Spark, Denver Office of Economic Development, Eisner Foundation (via partnership), Generations United, RRF Foundation for Aging, CDOT DBE Supportive Services, Denver International Airport DBE, King Soopers community grants, Wells Fargo Colorado, more. | |||
Each has a source profile, requirements summary, draft application or pitch, and a missing-info checklist. You review, you fill in the gaps, you submit. We do not submit on your behalf. You are always the signer.
The website is one piece. The bigger piece is the grant writing program that runs for 12 months after launch. Together they pay for themselves through the funded grants and sponsors they unlock.
This is the part most agencies do not include. The Easley Match system runs against your business profile to identify the grants you actually qualify for, drafts the bones of each application, and keeps a fresh queue of opportunities ready. You apply on your own schedule. I keep your top 5 top of mind and flag deadlines as they come. Tier choice (below) decides duration and draft volume.
Your last website cost $35,000 and took two years. $2,000 of that went to color analysis. $5,000 went to focus groups. The actual product, by your own honest read, was probably worth $4,000 in real labor. And that site has not earned $35,000 back.
Easley Labs costs less than what you already paid Camp Digital, builds in 3 to 4 weeks instead of two years, owns nothing of your work (you do), and includes the grant writing program designed to recoup the engagement within the first 90 days.
Foundation gets you the new website and gets the grant pipeline started. Full Engine adds the full year of Easley Match plus priority everything. Most clients in your position pick Full Engine.
The website and the start of the engine. Site live in 3 to 4 weeks. Easley Match runs for 6 months.
The full system. Same site timeline. Easley Match runs for the full 12 months with priority everything baked in.
| Foundation $25K | Full Engine $35K | |
|---|---|---|
| Website rebuild | Included | Included |
| Site live in | 3 to 4 weeks | 3 to 4 weeks |
| Top 5 grant drafts at start | Included | Included |
| Easley Match duration | 6 months | 12 months |
| Quarterly refreshes | 1 | 4 |
| Total grant drafts | 10 | 25 to 30 |
| Monthly office hours | 3 months | 6 months |
| Response time | Standard | Same business day |
| New-cycle draft turnaround | Standard | Within 5 days |
| Annual partner case study reference | — | Yes |
| Strategy, content, brand work | Included | Included |
| Tools and infrastructure | Included | Included |
On the grant-funded path. The grants in your pipeline can absolutely cover the engagement. Many clients win their first grant within 90 days of launch and use those proceeds to pay the deferred plan. We help you identify and apply. The contract amount is fixed and not contingent on grant outcomes, which is the right structural choice for both of us (and avoids the funder restrictions on contingent grant-writing fees).
You do not need to win every grant. You need to win two. Here is the math on the top 5 alone.
Plus 12 months of pipeline refreshes (15 to 20 more drafts beyond the first 5). Plus the website that converts visitors into bookings. Plus the case study assets that close senior community contracts and corporate activations for the next year.
Win one. The engagement covers itself. Win two. You are profitable on day 90.
Option A or Option B. Reply to the email or schedule a 15-minute call. We confirm scope and start.
One senior community. One school. One sponsor. Target month: [your call]. We help you book all three.
Amber Grant. Under 60 minutes of your time. We have already drafted it. You review, sign, submit.